Quentin Richard
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Data is the new oil of the digital economy : the question of data privacy

Lyon, France Business February 21 @ 3:22pm

Data in the 21st Century is like oil in the 18th Century: an immensely, untapped valuable asset. Like oil, for those who see Data’s fundamental value and learn to extract and use it there will be huge rewards. Nowadays, many website (or mobil app) are collecting a lot of individual datas in order to adapt their marketing strategy to each consumer. Can people really accept to offer their data to companies without their own consent ?

To start an episode we can meet Jan Philipp Albrecht who was rapporteur for the European Parliament for the EU's General Data Protection Regulation as well as for the EU-US data protection framework agreement. How he faced the lobbies to build a law which aims to protect indivual personnal datas ? What is new with the european regulation ?
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