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Check FAQAbout Jessica
Hi, my name is Jessica and I'm a Journalist who has over 10 years of experience as content writer. My specialty is create and plan how a brand speaks though video, podcasts, social media and blogs texts. I am a Portuguese native speaker , I can communicate myself in English, a little bit of Spanish and Italian. My skills are: ✔️ digital content production ✔️ scripts' writing for online and offline videos, besides podcasts ✔️ copy writing ✔️ social media and content strategy for brands and executives ✔️ relationship projects between brand and influencers ✔️ persona analysis ✔️ project marketing management ✔️ ux writing and business writing Nowadays, I run the freelancer content and strategy company called Catz. Dual citizenship: Brazilian and Italian 💡 Let's talk! ******
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Portfolio
A canceled wedding and ham sandwiches. How you are spreading hope during coronavirus.
Anthony D’Ambra and Elizabeth Fox postponed their wedding due to the coronavirus pandemic but celebrated their love with a small gathering. NJ.com's #TogetherNJ initiative highlights community efforts during the crisis, such as Millburn High School students creating a coloring book to support local businesses, children making sandwiches for frontline workers, and teachers producing videos to connect with students. The community is finding ways to spread hope and support each other during these challenging times.
Drip raises $8M round from SRM Asset
Drip, a Brazilian fintech specializing in installment payment solutions via PIX, secured an $8M investment from SRM Asset, the venture capital arm of SRM Ventures. The partnership includes leveraging SRM Group's Wefin platform to enhance Drip's credit operations. Drip has experienced significant growth, with a 25% monthly increase in billing and over 500 active stores, including major brands like Nike, Shein, and Shopee. Users of the app undergo a registration process, security checks, and receive a personalized credit limit, with cashback offers of up to 10%.
Tapi integrates Prex into its payment infrastructure as a regional strategy
Tapi has integrated Prex into its payment infrastructure to enhance the experience for users making recurring payments in Peru and Argentina. This integration allows Tapi users to scan and pay bills at over 15,000 local businesses across various sectors. Tapi's service is accessible to banks, fintechs, crypto wallets, and other platforms for processing payments. Prex, which provides a virtual wallet and a prepaid Mastercard, enables its customers to manage finances through Tapi’s app on iOS and Android.
Eurofarma invests $100M to create a new venture capital fund
Brazilian pharmaceutical company Eurofarma has launched Eurofarma Ventures, a corporate venture capital arm with an investment of up to $100 million targeting biotech startups. The company's innovation sector also includes Eurolab, the largest pharmaceutical innovation group in Latin America, with 600 researchers and over 400 new drug projects. Eurofarma, founded in 1972, is a multinational with 100% Brazilian capital, generating $1.6 billion in net sales in 2022 and employing over 11,000 people. It operates in 22 countries, offers more than 430 products, and serves 30 medical specialties, which represents 66% of the total market.
Colombian delivery apps to provide social security coverage
The Colombian government, under President Gustavo Petro, has reached a preliminary agreement with Alianzaln to provide social security benefits to approximately 120,000 workers from delivery companies like Rappi and Didi. The companies would pay 60% of their employees' social security contributions. Rappi could face an additional $1.4M in annual expenses if the changes are enacted. Petro's labor reform aims to revise Colombia's economic model, pending votes from the Senate and Chamber of Labor Commissions before reaching Congress. Labor organizations express concerns about potential increases in unemployment, while investors urge app companies to reduce costs and increase profits.
Hello, masks. It’s terrifying to see you again.
Warnings from officials about poor air quality due to wildfires have led to a resurgence of mask-wearing, evoking memories of the COVID-19 pandemic. The eerie atmosphere and health advisories have disrupted daily life, with events canceled and schools altering plans. Despite a majority of Americans believing the pandemic is over, the lingering effects and emotional changes from that period remain evident. The author reflects on the unsettling familiarity of the situation and the preparedness for potential prolonged poor air quality.
Authorities ID detective who fatally shot N.J. man
Authorities have identified Paterson Detective Mohammed Bashir as the officer who fatally shot 25-year-old Thelonious McKnight on December 29. The incident, which occurred during a police investigation, is under review by the state Attorney General’s Office. Paterson Mayor Andre Sayegh stated that McKnight pulled a gun and fired at officers, but McKnight's friends and family question this account. McKnight was pronounced dead at the scene by a doctor from St. Joseph’s University Medical Center. The investigation is ongoing.
Dance, a history lesson, and cultural fusion? N.J. troupe does all three.
The Alborada Spanish Dance Theater, based in Metuchen, New Jersey, offers performances that blend dance with historical storytelling, focusing on Spanish cultural traditions. Founded in 1965 by Maria Alba and currently led by Eva Lucena, the troupe features a diverse group of dancers and incorporates various dance styles. Their latest show, 'Inspiraciones,' integrates dance with visual art, showcasing works by artists like Francisco Goya and Pablo Picasso. The group has adapted to the pandemic by rehearsing virtually and performing in outdoor venues. Their official home concert season opener is scheduled for October 17, 2021.
A 6-year-old who collected socks and deer-rescuing lifeguards. Thank you for your help!
During the COVID-19 pandemic, 6-year-old Lily Cuticchia and her mother Jordan Murphy started 'Lily’s Sock Drive' to collect donations for patients at Cooper University Health Care, resulting in 1,160 pairs of socks delivered. NJ.com's #TogetherNJ initiative showcases New Jerseyans' acts of kindness, including a man overcoming COVID-19 against the odds, lifeguards rescuing a deer at sea, a police officer paying for a man's gas, billboards celebrating the Class of 2020, a $25 million donation to Hackensack University Medical Center, a child rescued from a sand hole collapse, and a socially distant graduation ceremony. A New Jerseyan's baseball card collection is also highlighted as a significant find.
Hero lifeguards, the party-planner teacher. Here’s to the people inspiring us.
Two lifeguards, Scott Meggitt and Charlie Osborne, heroically rescued a pilot after his plane crashed into the Atlantic Ocean near the Jersey Shore. This story is part of NJ.com's #TogetherNJ initiative, which highlights inspiring acts by New Jerseyans during challenging times. Other stories include a teacher organizing a virtual prom, women raising funds for coronavirus workers, and a former governor helping businesses affected by the pandemic. NJ Advance Media is also supporting local businesses with matching grants. The initiative underscores community solidarity and volunteerism.
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