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Megy Karydes

Chicago, United States of America
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About Megy
Megy Karydes is a journalist based in Chicago, United States of America. Her byline has appeared in USA Today, Fortune, Forbes, Rodale's Organic Life, National Geographic's The Plate, The Atlantic's CityLab, Sierra, Midwest Living magazine, Travel + Leisure, Chicago Tribune, among others.
Languages
English
Services
Feature Stories Content Writing Corporate Content
+2
Skills
Food & Drink Health & Fitness Social
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Portfolio

New Orleans: Elegance and Decadence

04 Apr 2024  |  retailinginsight.com
The article discusses a book titled 'New Orleans: Elegance and Decadence' which captures the essence of New Orleans through the interiors, furnishings, art collections, and gardens of various creative individuals in the 1990s. These individuals are characterized as dreamers and urban pioneers, encompassing a diverse group such as bohemian artists, artisans, architects, preservationists, activists, antiquarians, restaurateurs, and teachers. They are united by their choice to live outside mainstream society and are celebrated for their contributions to the unique cultural tapestry of New Orleans.

What/Why Small Businesses Need to Know About the Package Bills in Congress

04 Apr 2024  |  retailinginsight.com
The article discusses a package of six bipartisan bills in Congress aimed at regulating big tech companies like Amazon, Google, Facebook, and Apple to promote fair competition in the digital marketplace. The bills seek to prevent predatory practices that harm small businesses and consumers by prohibiting tech giants from engaging in behaviors like forcing purchases for platform access, data scraping for competing products, and charging exorbitant fees. The legislation includes the American Choice and Innovation Online Act, the Platform Competition and Opportunity Act, the Ending Platform Monopolies Act, and the Merger Filing Fee Modernization Act. Small Business Rising, a coalition representing small businesses, supports the bills. The article encourages readers to get involved and stay informed about the impact of these potential changes.

Shop With A Conscious Version 2.0

04 Apr 2024  |  nachicago.com
The article emphasizes the importance of shopping ethically and supporting local businesses, highlighting the role of Chicago Fair Trade in promoting fair trade products. It discusses how the COVID-19 pandemic has affected small businesses and fair trade organizations, with insights from Katherine Bissell Cordova, executive director of Chicago Fair Trade, and Rahel Mwitula Williams, founder of ILAVA. The piece also mentions Jennie Misner, owner of Venture Imports, and her work with artisans in Kenya. A new consumer trend towards purpose-driven purchasing is identified by Euromonitor International, and the article suggests that consumers are becoming more intentional with their purchases. Chicago Fair Trade is hosting a holiday pop-up shop to support fair trade organizations, and the article encourages readers to shop early and support small, local businesses. The author, Megy Karydes, expresses a personal preference for fair trade coffee and chocolate.

How to Host a Solo Business Retreat and Gear Up for 2023

04 Apr 2024  |  asja.org
The article discusses the importance of taking time out from routine work to think strategically about one's business. It highlights an upcoming virtual education program by ASJA, scheduled for December 13, where members Megy Karydes, Melanie Padgett Powers, and Madalena Sánchez Zampaulo will speak about conducting a solo business retreat. The purpose of the retreat is to help individuals evaluate their current business performance and plan for future goals. The article serves as an invitation to join the event and provides the necessary passcode to attend.

Growing More Than Lettuce Indoors

04 Apr 2024  |  nachicago.com
The article discusses the rising trend of indoor gardening, particularly in the context of the COVID-19 pandemic, which has led to increased interest in growing food at home. Kasey Bersett Eaves of Vivant Gardening Services and Polly McGann of Happy Leaf, LLC, highlight the benefits of indoor gardening, such as the ease of growing herbs and vegetables without the need for outdoor space. Hank Adams, CEO of Rise Gardens, reports a significant increase in sales for their indoor hydroponic gardens, emphasizing the freshness and nutritional value of home-grown produce. The article also touches on the mental health benefits of gardening and provides resources for those interested in starting their own indoor gardens. It features insights from Chicagoan Julie Fehler-Render, who shares her experience with growing microgreens and herbs indoors.

The Art of Making Lush Community Food Forests Happen

04 Apr 2024  |  sierraclub.org
The article discusses the concept of community food forests, with a focus on the Beacon Food Forest in Seattle, the Festival Beach Food Forest in Austin, and the Mindful Living Garden in Chicago. These spaces are designed to mimic forest ecosystems and provide free, accessible food to the community. Unlike traditional community gardens, food forests are open to the public and do not require individual plot management. The article highlights the importance of community involvement, accessibility, and the benefits of nature exposure. It also touches on the need for proper planning, funding, and city support to establish and maintain these food forests. The article emphasizes the role of food forests in addressing food insecurity, especially as food prices rise, and the importance of having a sustainable and long-term approach to urban agriculture.

Retailing Insight Magazine

04 Apr 2024  |  retailinginsight.com
The article discusses the uplifting and cheerful music produced by guitarist Todd Mosby in 2020, a year that was particularly challenging for many people around the world. Mosby, with the help of the regular collaborators at Imaginary Road Studio, created tunes that were designed to lift spirits and induce smiles. The music is described as the equivalent of a 'pick me up' in a time when it was much needed due to the global circumstances.

Five Ways to Put Spirituality into Practice

22 Jan 2024  |  retailinginsight.com
The article outlines five methods to incorporate spirituality into daily life: planning regular spiritual practices, engaging in spiritual self-care, learning to say no to maintain boundaries, practicing correct breathing techniques, and seeking support from a spiritual mentor or therapist. These practices aim to deepen relationships with the sacred and the world, and contribute to psychological well-being, happiness, and a sense of purpose and peace.

The Rise of Kidfluencers: Harnessing Social Media for Positive Change

29 Dec 2023  |  nachicago.com
The article discusses the phenomenon of 'kidfluencers', young individuals who use social media to influence others and effect positive change. It highlights the actions of Kyra and Phallon Pierce, who started Positive Change Charities to promote diversity in reading materials for children and schools in Illinois. The article also features Cash Daniels, known as The Conservation Kid, who uses his influence to promote environmental conservation in Tennessee. The piece addresses the potential negative aspects of being a young influencer, such as online bullying, and the importance of parental guidance and balance. Dr. Meg Arroll, a psychologist, provides insight into the psychological impact of social media influencing on children. The article concludes by emphasizing the inspirational role these kidfluencers play in motivating their peers to become active and engaged in social causes.

Finding Focus: How to Prioritize Deep Work Over Distractions

14 Nov 2023  |  retailinginsight.com
The article discusses the importance of having a system to maintain focus and productivity, particularly in the context of the author's experience while writing a book. The author, Megy Karydes, shares her personal strategy for dealing with stress and lack of focus, which includes journaling as a form of meditation and avoiding multitasking. She references Cal Newport's book 'Deep Work' and adopts its principles to prioritize tasks that require significant brainpower ('deep work') over less demanding tasks ('shallow work'). Karydes emphasizes the importance of identifying one's most productive time of the day and dedicating it to deep work without distractions. She also highlights the benefits of boredom, suggesting that it can foster creativity and problem-solving. The article serves as an encouragement to try dedicating specific times for focused work to improve productivity and manage stress.

Self-Care: Why It's Important and How to Practice It Daily

12 Sep 2023  |  retailinginsight.com
The article emphasizes the importance of self-care for maintaining mental, emotional, and physical health, as defined by PsychCentral. It suggests that self-care should be a regular practice and can involve community and family. The author, Megy Karydes, provides five ways to incorporate self-care into daily life: spending time outdoors, engaging in beloved activities, eating healthy foods, practicing meditation, and scheduling self-care time. The article also references research from the Canadian Journal of Public Health on the relationship between eating habits and psychological well-being. Karydes shares her own experience with urban sketching to illustrate the benefits of trying new activities and meeting new people.

The Importance of Divination, Journaling, and Retreats in Business and Personal Growth

18 Jul 2023  |  retailinginsight.com
The article discusses the use of divination and other practices like journaling and retreats for seeking guidance and inspiration. The author, Megy Karydes, shares her personal routine of starting the day with Morning Pages, a form of journaling that helps her focus and find clarity on issues. She emphasizes that journaling is a beneficial tool for mindfulness and doesn't need to be perfect. Karydes also highlights the power of retreats for gaining insights and refreshing one's perspective, which she finds essential for both personal and professional growth. She encourages business owners to allow themselves the time and space for such practices, as they can lead to unexpected and valuable ideas. The article also mentions that Karydes is a Chicago-based writer with an upcoming book and offers a link to her website for more self-care tips.

Manifest the Life You Want by Saying Yes to Yourself

23 May 2023  |  retailinginsight.com
The article discusses the concept of manifestation, which is the process of bringing something tangible into one's life through thoughts, beliefs, feelings, emotions, and actions. The author, Megy Karydes, emphasizes that manifestation is not just about positive thinking but also about believing in one's worthiness of the desired outcome. She suggests making intentions clear, aligning one's energy with positive thoughts, and being grateful for what one already has. Karydes encourages readers to ask for what they want and to say yes to themselves, highlighting the importance of self-belief in the manifestation process. She shares personal insights and tips on how to manifest effectively, including using tools like journaling and vision boards.

Protecting and Restoring River Ecosystems: The Work of Friends of the Fox River

20 Apr 2023  |  nachicago.com
The article discusses the importance of river ecosystems in combating climate change and improving community and environmental health. It highlights the work of the nonprofit Friends of the Fox River, particularly through the film 'Watershed Warriors' which is part of the 'Rivers are Life' series. The Fox River in Illinois, once heavily polluted, is now being cared for by organizations like Friends of the Fox River, which educates and empowers citizens to protect their local waterways. The article features comments from Gary Swick, the president of Friends of the Fox River, and Jenni Kempf Schiavone, the director of education programs operations, on the importance of connecting people to rivers and ensuring clean water. It also mentions ways for individuals to get involved, such as subscribing to a newsletter, watching and sharing the film, and participating in river cleanup events.

Maintaining Mental Health as a Small Business Owner

05 Apr 2023  |  retailinginsight.com
The article discusses the mental health challenges faced by retailers and wholesalers, particularly small business owners, highlighting the stress and burnout they experience. Jordan Moore, an entrepreneur from New Zealand, shared a Facebook post about the toll running a business can take, which resonated with many in similar situations. Mandisa Jones, a licensed clinical social worker and founder of Ashé Counseling & Coaching, advises focusing on controllable aspects of the business and getting creative to manage stress. Brendan Cournane, a development coach and founder of Coach Brendan, recommends mindfulness practices such as box breathing, meditation, exercise, and gratitude to help manage stress. The article emphasizes the importance of mental health for business owners and suggests that maintaining it need not come at the expense of customer satisfaction.

Building Community and Fostering Eco-Friendly Living in Chicago's Avondale Neighborhood

05 Apr 2023  |  nachicago.com
The article focuses on the efforts of Christina Schleich, the founder of the Avondale Gardening Alliance (AGA), to foster community spirit and promote an eco-friendly lifestyle in Chicago's Avondale neighborhood. AGA is a network that encourages urban agriculture and hosts events like the Avondale Garden and Agriculture Fair to connect residents. The Insect Asylum, a local museum and event space, supports AGA by hosting events and offering a Little Free Plant Library. Both Schleich and Nina Salem, the founder of The Insect Asylum, emphasize the importance of personal connections and community involvement in creating safer and happier neighborhoods. The article also touches on the idea that everyone has something to contribute to their community, regardless of their skill set.

Do Less and Notice More

13 Mar 2023  |  retailinginsight.com
The article discusses the importance of focusing on health and well-being by reducing daily clutter and unnecessary tasks. The author, Megy Karydes, shares her personal experience with physical clutter and how it parallels with the clutter in our daily lives. She emphasizes the need to visualize what we want and need, and to take action towards manifesting a calmer, less stressful life. Karydes suggests removing distractions, being patient, and staying consistent with positive habits and routines. She also mentions her upcoming book, '50 Ways to More Calm, Less Stress,' which includes tips on using the five senses to improve mental health.

Best Home Security Systems for Bay Area Homes

27 Jan 2023  |  wgal.com
The article discusses various home security systems suitable for Bay Area homes, focusing on their features, installation methods, monitoring options, and smart home integrations. ADT is recommended for traditional home security with smart features, SimpliSafe for a wireless, DIY-friendly option, Frontpoint for smart home enthusiasts, and Vivint for those preferring professional monitoring. The article also mentions Ring Alarm, Deep Sentinel, Brinks, and abode as alternative options. It emphasizes the importance of choosing a system based on monitoring needs, cost, installation method, backup options, and smart home compatibility. The article provides detailed comparisons and personal experiences with the systems.

Best Home Security Systems for Bay Area Homes

27 Jan 2023  |  4029tv.com
The article provides an in-depth analysis of various home security systems suitable for Bay Area homes, focusing on features, costs, installation methods, and monitoring options. ADT is recommended for its professionally installed and monitored systems with smart features, despite limited smart home integrations. SimpliSafe is highlighted for its wireless, Wi-Fi-connected components and affordability. Frontpoint is praised for its smart home features and user-friendly app, although it's not the cheapest option. Vivint is noted for its professional installation and monitoring, with advanced equipment like the Outdoor Camera Pro. Other options mentioned include Ring Alarm, Deep Sentinel, Brinks, and abode, each with unique features like wide camera selection, AI capabilities, and smart home integrations. The article emphasizes the importance of choosing a system based on monitoring needs, cost, installation preferences, backup options, and compatibility with smart home devices.

Best Home Security Systems for Bay Area Homes

23 Jan 2023  |  wmur.com
The article discusses various home security systems and provides tips on how to protect your home from burglaries, especially when you are away on vacation. It emphasizes the importance of preparedness and suggests measures like having neighbors pick up mail, using timers for lights, and avoiding leaving spare keys in obvious places. The use of social media is discouraged while on vacation to prevent broadcasting an empty home. The article also reviews different home security systems, including ADT, SimpliSafe, Frontpoint, and Vivint, highlighting their features, costs, and suitability for different needs. It mentions the benefits of professional monitoring and smart home integrations, as well as the option for self-monitoring. The journalist provides a detailed comparison of the systems, including installation methods, monitoring options, and additional services like video recording and environmental monitoring.

Self-care is not a buzz phrase

09 Jan 2023  |  retailinginsight.com
The article emphasizes the importance of self-care for overall health and well-being, suggesting it should be an integral part of our lives rather than an added burden. The author, Megy Karydes, shares insights from her research for her upcoming book, '50 Ways to More Calm, Less Stress,' highlighting that self-care practices are not one-size-fits-all. She offers 12 scientifically proven self-care practices, one for each month, to help readers create a personalized self-care toolkit. These practices include light therapy for SAD, warm baths, using fragrant lotions or essential oils, lighting candles, drinking tea, journaling, paint by numbers, puzzles, walking, nature therapy, baking bread, and listening to white noise. Karydes encourages finding self-care activities that fit individual preferences and lifestyles to achieve clarity, peace of mind, and success in personal and professional spheres.

How To Decide Whether To Use Your Rainy Day Fund During A Recession

02 Jan 2023  |  forbes.com
The article discusses the importance of maintaining an emergency fund in light of a potential recession and the financial strain caused by the Covid-19 pandemic. It highlights that nearly 40% of people had to use or exhaust their emergency funds during the pandemic. Financial planner Tammy Wener and faculty director J. Michael Collins provide advice on managing finances, such as reviewing expenses and prioritizing savings for essential costs. The article also warns against the overuse of credit cards due to potential fees and the negative impact on credit scores. It suggests negotiating bills and using credit card points as short-term solutions. Finally, it advises against using retirement savings unless absolutely necessary, due to the long-term consequences. The article aims to empower individuals to make informed financial decisions during uncertain times.

Best Home Security Systems for Bay Area Homes

01 Jan 2023  |  wjcl.com
The article discusses various home security systems and provides recommendations for the best options in different categories. ADT is recommended for overall home security with professional installation and monitoring, while SimpliSafe is highlighted for its wireless system and DIY installation. Frontpoint is praised for its smart home features and Vivint for professional monitoring. The article also mentions other options like Ring Alarm, Deep Sentinel, Brinks, and abode for those looking for specific features or integrations. The importance of proper installation, whether DIY or professional, is emphasized, along with the choice between self-monitoring and professional monitoring services. The article also touches on the placement of home security cameras and the various costs associated with different systems.

Best Home Security Systems for Bay Area Homes

01 Jan 2023  |  wxii12.com
The article reviews various home security systems suitable for Bay Area homes, focusing on their features, installation options, monitoring services, and smart home integration capabilities. ADT is recommended for its professionally installed and monitored systems with smart updates, despite limited smart home integrations. SimpliSafe is highlighted for its wireless, Wi-Fi-connected components and affordability. Frontpoint is praised for its smart home features and user-friendly app, although it is not the cheapest option. Vivint is noted for its high-quality equipment and professional monitoring, with the ability to self-monitor through an app. Other options mentioned include Ring Alarm, Deep Sentinel, Brinks, and abode, each with unique features like AI security cameras or extensive smart home compatibility. The article also provides advice on choosing a home security system based on monitoring needs, cost, installation method, backup options, and repair responsibilities. It emphasizes that not all systems require a monthly subscription, and the choice between DIY and professional installation depends on personal preference and the desired level of control and convenience.

Best Home Security Systems for Bay Area Homes

01 Jan 2023  |  wisn.com
The article discusses various home security systems and provides recommendations for different needs and preferences. ADT is highlighted as the best overall home security system, offering professional installation and smart home integration, though it has fewer smart home integrations compared to competitors. SimpliSafe is recommended for those seeking a wireless system with easy DIY installation. Frontpoint is praised for its smart home features and comprehensive control via its app. Vivint is suggested for those who prefer professional monitoring and installation, with advanced equipment like the Vivint Outdoor Camera Pro. Other options mentioned include Ring Alarm, Deep Sentinel, Brinks, and abode. The article also covers the basics of how home security systems work, factors to consider when choosing a system, the difference between DIY and professional installation, and tips on where to place home security cameras.

Best Home Security Systems for Bay Area Homes

01 Jan 2023  |  mynbc5.com
The article discusses various home security systems suitable for Bay Area homes, focusing on different needs such as professional monitoring, smart home integration, and DIY options. ADT is recommended for its professionally installed and monitored systems, SimpliSafe for its wireless setup, Frontpoint for smart home features, and Vivint for professional monitoring plans. The article also mentions Ring Alarm, Deep Sentinel, Brinks, and abode as other options. It emphasizes the importance of choosing a system based on monitoring preferences, installation methods, backup systems, and smart home compatibility. The article provides detailed comparisons of features and costs, and advises on the placement of home security cameras.

Best Home Security Systems for Bay Area Homes

01 Jan 2023  |  wpbf.com
The article provides an in-depth analysis of various home security systems suitable for Bay Area homes, focusing on features, costs, installation methods, and monitoring options. ADT is recommended for its professionally installed and monitored systems, SimpliSafe for its wireless setup, Frontpoint for smart home features, and Vivint for professional monitoring. The article also mentions Ring Alarm, Deep Sentinel, Brinks, and abode as other options. It emphasizes the importance of choosing a system based on what you want to monitor, the cost, installation method, monitoring approach, backup systems, and repair policies. The article also discusses the pros and cons of DIY versus professional installation and provides tips on where to place home security cameras.

This one home security strategy deters 60% of burglars

01 Jan 2023  |  wbaltv.com
The article discusses various home security systems, focusing on their features, costs, and suitability for different user preferences. ADT is highlighted for its professionally installed and monitored systems, with smart updates and compatibility with Alexa and Google Assistant. SimpliSafe is recommended for its wireless, Wi-Fi-connected components, offering both professional and DIY monitoring options. Frontpoint is praised for its smart home features and user-friendly app, although it is not the cheapest option. Vivint is noted for its professional installation and monitoring, with advanced equipment like the Vivint Outdoor Camera Pro. Other options mentioned include Ring Alarm, Deep Sentinel, Brinks, and abode, each with unique features like AI cameras or extensive smart home integrations. The article also covers the basics of how home security systems work, factors to consider when choosing a system, and the pros and cons of DIY versus professional installation.

This one home security strategy deters 60% of burglars

01 Jan 2023  |  kcra.com
The article discusses various home security systems and their features, focusing on the importance of having a visible security system to deter burglars. It highlights that 60% of convicted burglars would avoid a home with a security system. The article reviews several home security companies, including ADT, SimpliSafe, Frontpoint, and Vivint, comparing their offerings, installation methods, monitoring options, and smart home capabilities. ADT is praised for its professionally monitored systems and high-quality Nest cameras, while SimpliSafe is noted for its wireless, Wi-Fi-connected components and affordability. Frontpoint is recommended for its smart home features and Vivint for its professional installation and monitoring. The article also mentions other options like Ring Alarm, Deep Sentinel, Brinks, and abode for different user preferences. It explains how home security systems work, factors to consider when choosing a system, and the pros and cons of DIY versus professional installation.

This one home security strategy deters 60% of burglars

01 Jan 2023  |  koco.com
The article discusses various home security systems and their features, focusing on the importance of preparedness against burglaries, especially during vacation times. It emphasizes the use of visible home security devices to deter burglars, as 60% of convicted burglars would avoid homes with such systems. The article reviews several home security companies, including ADT, SimpliSafe, Frontpoint, and Vivint, comparing their offerings, installation methods, and monitoring services. ADT is highlighted for its professional monitoring and smart home integration, SimpliSafe for its wireless setup, Frontpoint for its smart home features, and Vivint for its professional monitoring plan. Other options like Ring Alarm, Deep Sentinel, Brinks, and abode are also mentioned. The article provides advice on choosing a system based on monitoring needs, cost, installation, and smart home compatibility. It concludes that the best home security system is one that works effectively when needed.

Best Home Security Systems of 2023

01 Jan 2023  |  wdsu.com
The article discusses various home security systems and provides recommendations for the best options in 2023. It emphasizes the importance of home security, especially during vacation times when homes are vulnerable to burglaries. The journalist reviews several companies, including ADT, SimpliSafe, Frontpoint, and Vivint, highlighting their features, installation methods, monitoring options, and smart home integrations. ADT is recommended for its professional monitoring and smart equipment, SimpliSafe for its wireless setup, Frontpoint for its smart home features, and Vivint for its professional monitoring plan. The article also mentions other options like Ring Alarm, Deep Sentinel, Brinks, and abode for those looking for specific features like AI cameras or extensive smart home integrations. The journalist provides a detailed analysis of the systems, including their costs, installation methods, and monitoring services.

This one home security strategy deters 60% of burglars

01 Jan 2023  |  wyff4.com
The article discusses various home security systems, focusing on their features, installation methods, monitoring options, and smart home integrations. ADT is highlighted for its professionally installed and monitored systems with smart features and Nest cameras. SimpliSafe is noted for its wireless, Wi-Fi-connected components and affordability. Frontpoint is praised for its smart home features and user-friendly app. Vivint is recommended for those preferring professional installation and monitoring, with advanced equipment like the Vivint Outdoor Camera Pro. Alternatives like Ring Alarm, Deep Sentinel, Brinks, and abode are also mentioned. The article emphasizes the importance of choosing a system based on monitoring needs, cost, installation method, backup options, and smart home compatibility. It also addresses the choice between DIY and professional installation, the placement of security cameras, and the option of self-monitoring without a monthly subscription.

Best Home Security Systems for Bay Area Homes

01 Jan 2023  |  ketv.com
The article provides an in-depth analysis of various home security systems suitable for Bay Area homes, focusing on features, installation, monitoring, and smart home integration. ADT is recommended for its professional monitoring and smart features, despite limited smart home integrations. SimpliSafe is highlighted for its wireless setup and affordability. Frontpoint is praised for its smart home features and comprehensive control via its app, although it's not the cheapest option. Vivint is noted for its professional installation and monitoring, with advanced equipment like the Outdoor Camera Pro. Alternatives like Ring Alarm, Deep Sentinel, Brinks, and abode are also discussed, each offering unique features like wide camera selection, AI capabilities, and extensive smart home integrations. The article emphasizes the importance of choosing a system based on monitoring needs, cost, installation method, backup options, and smart home compatibility. It also touches on the benefits of professional monitoring plans and the flexibility of DIY installation.

Best Home Security Systems for Bay Area Homes

01 Jan 2023  |  kcci.com
The article provides an in-depth analysis of various home security systems suitable for Bay Area homes, focusing on different needs such as professional monitoring, smart home integration, and DIY options. ADT is recommended for traditional home security with smart features, SimpliSafe for a wireless setup, Frontpoint for smart home features, and Vivint for professional monitoring. Other options like Ring Alarm, Deep Sentinel, Brinks, and abode are also discussed. The article emphasizes the importance of choosing the right system based on monitoring preferences, installation methods, backup systems, and smart home compatibility. It also highlights the benefits of professional installation and monitoring services, despite the higher costs associated with them.

Best Home Security Systems for Bay Area Homes

01 Jan 2023  |  kmbc.com
The article provides an in-depth analysis of various home security systems suitable for Bay Area homes, focusing on features, costs, installation methods, and monitoring options. ADT is recommended for its professionally installed and monitored systems, SimpliSafe for its wireless setup, Frontpoint for smart home features, and Vivint for professional monitoring plans. The article also mentions Ring Alarm, Deep Sentinel, Brinks, and abode as alternative options. It discusses the importance of choosing the right system based on monitoring needs, system costs, installation preferences, and smart home integration. The article emphasizes the benefits of professional monitoring and installation for those who prefer a hands-off approach, while also highlighting DIY options for those who want more control over their security systems.

Best Home Security Systems of 2023

01 Jan 2023  |  wcvb.com
The article discusses various home security systems and provides recommendations for the best options in 2023. ADT is highlighted as the best overall home security system, offering professional installation and smart features, though it lacks extensive smart home integrations. SimpliSafe is recommended for those seeking a wireless system with optional professional monitoring. Frontpoint is praised for its smart home features and user-friendly app, despite being more expensive. Vivint is noted for its professional monitoring plan and high-quality equipment, including advanced cameras with unique features. The article also mentions other options like Ring Alarm, Deep Sentinel, Brinks, and abode for different user preferences. The importance of choosing the right system based on monitoring needs, cost, installation method, backup, and smart home compatibility is emphasized.

Best Home Security Systems for Bay Area Homes

01 Jan 2023  |  wesh.com
The article discusses various home security systems suitable for Bay Area homes, focusing on different needs such as professional monitoring, smart home integration, and wireless setups. ADT is recommended for its professionally installed and monitored systems, with smart updates and compatibility with Alexa and Google Assistant. SimpliSafe is highlighted for its wireless, Wi-Fi-connected components and affordability. Frontpoint is praised for its smart home features and user-friendly app, despite being pricier. Vivint is noted for its professional monitoring and high-quality equipment, including the Outdoor Camera Pro with 4K video quality. Other options mentioned include Ring Alarm for its selection of cameras, Deep Sentinel for its AI security cameras, Brinks for its comprehensive monitoring, and abode for smart home enthusiasts. The article emphasizes the importance of choosing the right system based on monitoring preferences, installation methods, and smart home integration.

This one home security strategy deters 60% of burglars

01 Jan 2023  |  mor-tv.com
The article discusses various home security systems and provides recommendations for the best overall system, wireless system, smart home system, and professionally monitored system. ADT is recommended for its professional monitoring and smart features, despite limited smart home integrations. SimpliSafe is highlighted for its wireless components and affordability. Frontpoint is praised for its smart home features and comprehensive app controls. Vivint is noted for its professional installation and monitoring, as well as advanced equipment like the Outdoor Camera Pro with unique deterrent features. The article also mentions other options like Ring Alarm, Deep Sentinel, Brinks, and abode, emphasizing their specific strengths. The importance of choosing the right system based on monitoring preferences, installation method, backup options, and smart home compatibility is emphasized. The article also explains how home security systems work and the considerations for choosing between DIY and professional installation.

Best Home Security Systems for Bay Area Homes

01 Jan 2023  |  ksbw.com
The article provides an in-depth analysis of various home security systems suitable for homes in the Bay Area. It discusses the importance of home security and preparedness, especially when homeowners are away on vacation. The journalist reviews several home security brands, including ADT, SimpliSafe, Frontpoint, and Vivint, highlighting their features, installation methods, monitoring options, and smart home integration capabilities. ADT is recommended for its professional monitoring and high-quality equipment, SimpliSafe for its wireless setup and affordability, Frontpoint for its smart home features, and Vivint for its advanced cameras and professional monitoring. The article also mentions other options like Ring Alarm, Deep Sentinel, Brinks, and abode for those still undecided. It emphasizes the importance of choosing the right system based on factors such as monitoring needs, cost, installation, and smart home compatibility.

Best Home Security Systems for Bay Area Homes

01 Jan 2023  |  wmtw.com
The article discusses various home security systems suitable for Bay Area homes, focusing on ADT, SimpliSafe, Frontpoint, and Vivint. ADT is highlighted for its professionally installed and monitored systems with smart features, though it has fewer smart home integrations and is more traditional. SimpliSafe is praised for its wireless, Wi-Fi-connected components and affordability. Frontpoint is noted for its smart home features and user-friendly app, despite being more expensive. Vivint is recommended for those preferring professional installation and monitoring, with advanced equipment like the Vivint Outdoor Camera Pro. Other options mentioned include Ring Alarm, Deep Sentinel, Brinks, and abode. The article also provides a general overview of how home security systems work, factors to consider when choosing a system, and the differences between DIY and professional installations.

Best Home Security Systems for Bay Area Homes

01 Jan 2023  |  wvtm13.com
The article provides an in-depth analysis of various home security systems suitable for Bay Area homes, focusing on features, costs, installation methods, and monitoring options. ADT is recommended for its professionally installed and monitored systems, though it lacks extensive smart home integrations. SimpliSafe is highlighted for its wireless, Wi-Fi-connected components and affordability. Frontpoint is praised for its smart home features and user-friendly app, despite being pricier. Vivint is noted for its high-quality equipment and professional monitoring, albeit at a higher cost. The article also mentions other options like Ring Alarm, Deep Sentinel, Brinks, and abode, each with unique features like AI security cameras or extensive smart home compatibility. The piece emphasizes the importance of choosing a system based on monitoring needs, installation preferences, and smart home integration capabilities.

Investing in Video & Social Media in 2023 I Business & Market I Retailing Insight

10 Nov 2022  |  retailinginsight.com
The article serves as a guide for independent retailers and manufacturers looking to improve their social media presence in 2023. It emphasizes the importance of having a detailed plan, broken down by month and week, to highlight significant events and seasons. The author suggests investing time in learning new social media platforms, such as TikTok, by dedicating time each week to understand and create content. The article also highlights the growing importance of video content across platforms like TikTok, Instagram Reels, and YouTube, noting the wide age range of users and the high engagement rates with video content. The author encourages embracing the challenge of learning new things and using the new year as an opportunity to gain new insights and benefits from digital engagement.

Global Inflation Rates And The Ongoing Impact On The Economy

19 Oct 2022  |  forbes.com
The article discusses the persistent high inflation rates across various countries, despite a slight improvement in the U.S. with a July rate of 8.5% compared to June's 9.1%. It highlights the impact of inflation on everyday items such as food and gas, and notes that different countries experience inflation differently due to unique factors such as government policies and supply chain issues. The article mentions specific inflation rates and contributing factors in the UK, Canada, China, Japan, Turkey, Australia, South Africa, and Israel. Market analysts Kristina Hooper of Invesco and Patrick J. O'Hare of Briefing.com provide insights into the causes of inflation, including demand-pull and cost-push inflation, the effects of the pandemic, and the Russia-Ukraine war. The article concludes with the expectation that global inflation will continue into 2023, with each economy facing its own challenges.

9 Financial Management Tips for New Entrepreneurs and Small Business Owners

16 Sep 2022  |  retailinginsight.com
The article discusses the importance of sound financial management for small businesses and entrepreneurs, emphasizing that poor financial management is a key reason for business failure. It provides nine tips for effective financial management, including separating personal and business finances, establishing a financial strategy, utilizing technology tools, delegating tasks, educating oneself on financial matters, being cautious with hiring, keeping up with tax filing, managing credit, and maintaining working capital. The author, Courtney Rosenfeld, also mentions Gig Spark, a resource for those looking to join the gig economy.

Three Forms of Energy Therapies to Try These Days I Business & Market I Retailing Insight

11 Jul 2022  |  retailinginsight.com
The article discusses the impact of stress on individuals, especially during the busy holiday season, and explores alternative therapies for health and well-being. It highlights Reiki, an energy healing technique that promotes relaxation and reduces stress, citing a study that supports its effectiveness. Sound therapy, another form of energy healing, is explained by Joanne Dusatko of Sound Healing Remedies, emphasizing its ability to calm the mind and body through vibrations. Acupuncture is also discussed as a treatment for both physical and emotional issues, with advice to consult healthcare practitioners before trying these therapies. The author, Megy Karydes, is a Chicago-based writer who provides self-care tips and is releasing a book on reducing stress and anxiety.

Divination & Decks

10 May 2022  |  retailinginsight.com
The article discusses the concept of angels and archangels as messengers from the Divine, offering guidance and inspiration. It emphasizes the belief in the telepathic assistance from the angelic realm and suggests that gemstones can be used as reminders to focus on one's goals, resonating with the colors associated with angels. The author explains that angels respond to human thoughts, prayers, and requests, acting based on Divine will. Archangels, who are of high rank and genderless, are also available to assist humans. The article provides an example of how to use decks like Angels and Gemstone Guardian Cards or Archangels and Gemstone Guardians Cards to receive guidance. Two specific cards, Amazonite with the Angel of Truth and Honesty and Ammonite with Archangel Gabriel, are described to illustrate how one might interpret their messages for personal growth and truth-seeking.

The process of creating — whether through art or cooking — helps people process grief and other pain

28 Mar 2022  |  chicagohealthonline.com
The article discusses how the Institute for Therapy through the Arts in Evanston uses creative arts therapy, including music, art, drama, and dance/movement, to help individuals process grief and trauma. Jenni Rook, the executive director, emphasizes that the therapy is about the process rather than the artistic skill level. The institute offers various programs and accepts insurance and sliding-scale payments. Heather Nickrand, a hospice regional bereavement specialist with AMITA Health Alexian Brothers Hospice, has created the Culinary Grief Therapy program in partnership with the College of DuPage, which uses cooking as a means to help people cope with the loss of loved ones. Both forms of therapy are highlighted as effective ways for individuals to engage actively in their healing process, especially during the Covid-19 pandemic.

For some, living a remote work lifestyle also means living a minimalist lifestyle.

17 Mar 2022  |  retailinginsight.com
The article discusses the minimalist lifestyle adopted by remote workers to enhance efficiency in both time and money. It highlights the importance of being mindful about possessions and their impact on life and business. The author, Megy Karydes, lists 10 technology tools that can simplify life for remote workers. These include choosing the right laptop or tablet, smartphone, VPN for secure connections, mobile hotspot for reliable Wi-Fi, cloud storage, external drive for backup, productivity apps, social media management platforms, meditation apps, and finding the best places to work remotely. The article also mentions Karydes' upcoming book and her newsletter for self-care tips.

Organizations provide equipment and leadership development, promoting independence and power

22 Sep 2021  |  chicagohealthonline.com
The article discusses the work of two Chicago-based nonprofit organizations, Devices 4 the Disabled and Disability Lead, which are dedicated to supporting individuals with disabilities. Devices 4 the Disabled, co-founded by Bob Shea and Ed Kane, collects and refurbishes durable medical equipment like walkers and wheelchairs, providing them for free to those in need. The organization was established to address the logistical problem of unused medical equipment that people hold onto. Disability Lead, led by Emily Blum, focuses on empowering people with disabilities by fostering leadership roles and ensuring their representation in decision-making processes. The article highlights the importance of these organizations in promoting independence, mobility, dignity, and freedom for people with disabilities, as well as the broader societal benefits of inclusive practices.

How to Create a Compelling Marketing Email to Boost Sales I Business and Marketing I Retailing Insight

03 Sep 2021  |  retailinginsight.com
Rebekah Miel, the founder of Miel Design Studio, emphasizes the importance of email marketing for independent retailers and wholesalers. She points out that unlike social media platforms, email allows businesses to own their list and control their content. Miel suggests that valuable content can be repurposed across different platforms, such as using a segment of a YouTube video in an email newsletter. She advises businesses to understand their audience's needs and preferences, which can be done through testing different email strategies and engaging with customers through surveys and AMAs on social media. Miel also highlights the importance of seizing everyday opportunities to grow an email list, such as including newsletter sign-up prompts in email receipts and on social media platforms. The article suggests that a well-planned email marketing strategy can lead to increased customer engagement and sales, especially with the holiday season approaching.

Botanical WiFi I Featured Article I Retailing Insight Magazine

08 Jul 2021  |  retailinginsight.com
The article discusses the concept of a natural 'World Wide Web' formed by a mycelial network that connects plants and trees, allowing them to communicate and share resources. It draws parallels between this network and human technology, such as the internet and cell phones. The focus then shifts to how flowers communicate with bees through electrical impulses, citing research by Professor Daniel Eric and his team at the University of Bristol. The article also explores the concept of 'Floral WiFi' and how humans can benefit from the energy of flowers through visualization and flower essences. It concludes with personal anecdotes about the transformative effects of flower elixirs on individuals, emphasizing the potential of nature to rebalance and heal in our modern lives.

The Healing Power of Sound: A Personal Journey

08 Jul 2021  |  retailinginsight.com
Michelle Berlin, a Miami-based 'sound sorceress', shares her journey and insights into the ancient practice of sound healing. With 17 years of experience in yoga and sound, Berlin has facilitated sound experiences in various settings. She explains how sound waves from instruments like Tibetan bowls can induce relaxation and meditative states through brainwave entrainment. Berlin emphasizes the holistic approach of sound healing, which can balance the body's energetic state and promote health by engaging the parasympathetic nervous system. She recounts her time in Nepal, where she observed monks using sound as a mindfulness tool and a local sound shaman using it therapeutically. Berlin advocates for sound healing as an accessible and non-intimidating practice that can aid in relaxation, emotional release, and mental health, predicting its rise in popularity akin to yoga and fitness trends.

Supply chain shortages and staffing issues will continue into 2022

08 Jul 2021  |  retailinginsight.com
The article discusses the ongoing supply chain shortages and staffing issues that businesses, particularly retailers, are facing as a result of the pandemic. It highlights the impact of high demand on various industries, including new home-based businesses and the competition for raw materials. The report by Accenture is mentioned, stating that 94% of Fortune 1000 companies are experiencing supply chain disruptions. The article also references a piece from Supply Chain Management Review, which suggests that there are no immediate solutions to these challenges. It outlines five priorities recommended by Accenture for businesses to address supply chain disruptions. Additionally, the article touches on the staffing shortage, citing CNN Business and discussing the complex reasons behind the reluctance to return to work. It concludes by emphasizing the need for businesses to adapt and stay connected with their business community for support during these uncertain times.

Social Media Strategy: A Case of Success I Business and Marketing I Retailing Insight

08 Jul 2021  |  retailinginsight.com
The article discusses how Wendy Patchett, owner of Sassy Primitives, adapted her business strategy during the pandemic by leveraging Facebook Live to connect with customers. Previously focusing on craft shows and open houses to sell her handcrafted candles and home décor items, the lockdown orders pushed her to explore social media. Patchett's team has hosted numerous Facebook Live shows, gaining significant viewership. She emphasizes the importance of engaging with customers regularly, providing excellent customer service, and creating compelling content. Despite updating their website, Patchett finds that social media, particularly Facebook, is where most of her business comes from. She shares SEO strategies for Facebook and the importance of building a community around the Sassy Primitives brand, with consistent interaction and incentives for customers to participate and share content.

Where to watch the Super Bowl in Chicago

17 Jun 2021  |  choosechicago.com
The article by Megy Karydes provides a comprehensive guide to enjoying Super Bowl LV in Chicago, whether one is looking for a place to watch the game or seeking takeout and delivery options. It highlights various restaurants and bars in Chicago offering special deals and menus for the Super Bowl, including outdoor dining, private heated tents, and special game day menus. The article lists establishments such as Avli Taverna, Lottie’s Pub, and Whiskey Business for watching the game, and places like Moody Tongue Smoked Meats and Tanta for ordering food. It also mentions unique offerings from other local spots, ensuring that readers have a variety of options to enhance their Super Bowl Sunday experience.

Why Social Media Matters to Brands I Business & Marketing I Retailing Insight Magazine

14 May 2021  |  retailinginsight.com
The article discusses how Melrose International utilizes various social media platforms such as Facebook, Pinterest, YouTube, and Spotify to engage with retailers and customers. It highlights the company's success in connecting with nearly three million subscribers on YouTube. The article also notes the shift in marketing strategies by retailers due to COVID-19, with many turning to Facebook Live events to entertain and interact with customers in real-time. The use of video and personal stories has made store owners more relatable to their audience. The author, Lempa, suggests that businesses can benefit from enhancing their social media presence and offers advice on observing competitors to understand what content appeals to followers.

Activating Faith

14 May 2021  |  retailinginsight.com
The article discusses the concept of faith and its power to create change in the world. It suggests that if people did not take others' feelings or actions personally and responded with empathy, emotional mastery, and love, miracles could happen. The author reflects on the idea that there is always someone in a worse situation and emphasizes the importance of moving forward with energy, focus, and commitment rather than belief. The article encourages mindfulness and awareness of our beliefs and their impact on our lives, advocating for a recognition of the oneness that connects everyone. It concludes with a positive message about human potential and the ability to make desired changes.

Five Tips to Rebrand Your Business

24 Mar 2021  |  retailinginsight.com
Lindsay Sims, the founder of Maison Soleil, a fashion boutique in Washington, DC, decided to rebrand her business from JolieSoleil Boutique to Maison Soleil in January 2020. She chose the new name for its ease of use and recognition in the business world. Sims encountered an initial challenge when the desired domain name was unavailable, but she later acquired it when it went on sale. She used Legal Zoom for the incorporation paperwork, changed her website's domain, and sought a unique logo design. To avoid having a common design from Vistaprint, she engaged with 99Designs for a custom logo and utilized a Facebook group to help select the final design from six options.

Social Best Practices for Small Businesses I Featured Article I Retailing Insight

21 Jan 2021  |  retailinginsight.com
The article emphasizes the importance of small businesses engaging with their customers to build stronger relationships. It highlights a report by GlobalWebIndex, which states that over 40 percent of digital consumers use social networks to research new brands or products. The author suggests that small businesses can leverage their size to connect with customers on a personal level. Additionally, the article points out that engagement on social media platforms can lead to increased visibility of content due to the way algorithms prioritize content that generates user interest.

Volume 35, Issue 1

05 Jan 2021  |  retailinginsight.com
The article serves as an inspirational piece for the new year, encouraging readers to embrace personal growth and adapt to changes in the retail industry. It emphasizes the importance of listening to one's intuition, sharing experiences, building new connections, and letting go of the past. The author suggests that these actions are not only beneficial for personal well-being but also reflect positively on one's business. The issue promises to provide topics and ideas to help readers redirect their energy and consider the unique stories and beliefs that make their community special.

Life, Business & Mental Health I Featured Article I Retailing Insight

12 Nov 2020  |  retailinginsight.com
The article reflects on the profound social and personal changes brought about by the pandemic. It discusses how relationships have been altered, with some people spreading hate and misinformation, while others have shown kindness. The author notes the leveling of the playing field in various aspects of life, such as marketing and book launching, due to the inability to travel and the increased reliance on digital platforms. The piece touches on the emotional and spiritual weight of the pandemic, the loss of businesses and savings, and the collective experience of isolation and fear. The author, who writes about healing, emphasizes the importance of self-reflection and alignment for wellness and health. The article suggests that we are in a stage of 'cocooning,' preparing for what comes next, and encourages readers to envision the best possible outcomes for their future as a means of navigating through current challenges.

How Small Retailers Can Thrive During a Pandemic

12 Nov 2020  |  retailinginsight.com
The article discusses strategies that small and independent retailers have adopted during the global pandemic to continue selling and engaging with customers. Retailers have turned to digital tools such as Instagram, Facebook, and email newsletters to communicate their offerings and availability. The author highlights the importance of adapting to customer comfort levels with options like window displays, virtual store tours via Zoom or FaceTime, and personalized shopping services like Fearless Cooking's Gift Concierge Service. The article also suggests maximizing social media presence, investing in a website, and offering safe in-store shopping experiences with clear safety protocols and the option to reserve shopping times. The overarching message is to remain flexible and focused on customer needs to maintain and grow business during challenging times.

Providing food, hope, and care during Covid-19

15 Sep 2020  |  chicagohealthonline.com
The article discusses the efforts of various community groups and organizations in the Chicago area to address the challenges posed by the Covid-19 pandemic, particularly focusing on food insecurity and support for vulnerable populations. My Block, My Hood, My City, led by Jahmal Cole, has been actively providing essential services and hiring youth to assist seniors. Soul & Smoke, an Evanston-based catering company, has been providing free meals to the community with the help of grants and partnerships. Brave Space Alliance, under the leadership of Brittney Thomas, is supporting the LGBTQ community with a Crisis Pantry, mutual aid, and online support groups. The article highlights the positive impact these groups have had during the pandemic and encourages individuals to contribute to their communities in simple, meaningful ways.

Be Fearlessly Present Centered and Anxiety Will Flee

01 Sep 2020  |  retailinginsight.com
The article discusses the heightened levels of anxiety experienced by retailers and individuals due to the challenges posed by the current economic and social climate, including closed stores, financial strain, and the impact of social media. It explains how prolonged anxiety can lead to serious physical and mental health issues. The article suggests that focusing on the present moment can combat anxiety, as it is often rooted in concerns about the future. It provides a detailed meditation technique designed to help individuals relax, release fear, and center themselves in the present moment. The meditation involves breathing exercises, visualization, and the use of a mantra and affirmation to foster a sense of inner peace and fearlessness. The article also recommends carrying a light blue stone as a reminder to stay present and release negative thoughts.

The Future of Trade Shows I Featured Articles I Retailing Insight Magazine

01 Sep 2020  |  retailinginsight.com
The article discusses the significant impact of COVID-19 on the gift and home industry, particularly on trade shows and the shift towards digital platforms. Companies like Faire and International Market Centers are adapting by developing digital tools to facilitate online buying and selling. The article highlights the importance of community and networking, which trade shows traditionally provided, and how businesses are finding new ways to maintain these connections. Retailers and wholesalers are facing challenges such as inventory management and the inability to physically interact with products. Despite these challenges, there is a sense of resilience and innovation in the industry, with businesses adopting new strategies like live streaming, curbside pickup, and social media sales to stay afloat. The future of trade shows remains uncertain, but there is a collective effort to adapt and find new ways to conduct business.

Programmatic Advertising I Business & Marketing I Retailing Insight Magazine

31 Aug 2020  |  retailinginsight.com
The article discusses the concept of programmatic advertising, highlighting its benefits for independent retailers. Programmatic advertising is an automated, efficient, and targeted way to buy ads, contrasting with traditional digital advertising methods. It allows retailers to target specific customers based on advanced data, such as those who have interacted with related content or are in proximity to a physical store. The article suggests that programmatic advertising can expand a retailer's reach beyond platforms like Facebook and Google. It also provides a guide for retailers to start with programmatic advertising, including strategy planning, signing up with an agency, targeting the right audience, choosing ad formats, utilizing real-time data, and measuring campaign success. The author emphasizes the importance of adopting new technologies like programmatic advertising to enhance business advertising campaigns.

New Interior Design Trends During Pandemic

20 Jul 2020  |  cosmosurfaces.com
The article discusses how the global coronavirus pandemic has influenced new interior design trends, particularly in office and home environments. Office designs are incorporating more space, screening systems, and antimicrobial materials to ensure employee safety. Technology is also being used to reduce infection transfer. There is a focus on creating spaces that promote human connection while maintaining safety. In homes, there is an increased emphasis on natural light and the use of natural stone due to its health benefits and sustainability. Outdoor living spaces are gaining importance as people spend more time at home. The article also highlights the Pantone Color of the Month, Ultramarine Green, and its associated qualities. Interior design trends are expected to continue evolving as the pandemic progresses.

Chicago theaters and museums set the scene for families with special needs

19 Mar 2020  |  chicagohealthonline.com
Chicago's cultural institutions like Steppenwolf Theatre Company, Field Museum, Chicago Children’s Theatre, and Studio Movie Grill are creating sensory-friendly environments to accommodate families with special needs, particularly those with children on the autism spectrum. These organizations are adjusting sound and lighting, providing quiet spaces, and offering special programming such as Sensory Saturdays and relaxed performances. They aim to make the arts accessible to everyone, including those with sensory sensitivities, by removing barriers such as loud noises, bright lights, and financial burdens. The article highlights the positive impact these initiatives have on families, allowing them to enjoy cultural experiences together without fear of disruption or discomfort.

Ten Thousand Villages I Meet My Store I Retailing Insight Magazine

06 Mar 2020  |  retailinginsight.com
The article discusses Ten Thousand Villages in San Antonio, a fair trade retailer that offers handmade products from global artisans. The store, which opened in 2013, is part of a larger network of 55 stores in the U.S. and aims to create social change by providing artisans in developing countries with opportunities to earn income and break the cycle of poverty. The store's inventory includes home décor, jewelry, accessories, and food items, managed through Microsoft NAV software. The brand is a pioneer in the fair trade movement and continues to impact local businesses and communities worldwide by adhering to transparent price agreements and upfront payments. The store's layout is designed to encourage customers to explore and discover new products, and the brand promotes itself through community involvement and partnerships with local nonprofits. While focusing on global artisans, the store also carries products from ethical American vendors. Expansion plans are in place to broaden their audience and deepen artisan relationships.

Using the ACT Method for Online Marketing Approach I Business & Marketing I Retailing Insight

06 Mar 2020  |  retailinginsight.com
The article discusses the importance of understanding the mindset of social media users for effective marketing. It highlights the insights of Shama Hyder, the CEO of Zen Media and author of 'The Zen of Social Media Marketing'. Hyder's ACT methodology is explained, which stands for Attract, Convert, and Transform, as a strategy to develop successful online marketing approaches. The article uses the example of 'Sue', a quilt seller, to illustrate how the ACT method can be applied in practice, combining social media and digital media to attract customers, convert them, and transform successes into further attraction. The article emphasizes that social media should be seen as an attracting tool rather than a selling tool, and that storytelling can be a powerful technique to connect with customers and establish expertise.

Who says honesty doesn’t pay?

27 Feb 2018  |  retailinginsight.com
Hannah Alhalel co-owns Fire & Ice, a boutique in Glenview, Illinois, known for its personalized customer service and curated product selection. Alhalel emphasizes honesty and trust in her customer relationships, offering candid feedback and personal shopping advice. She uses a photo album of trade show purchases to show customers future offerings and engages with them through social media and text messages, sending images of new products. Alhalel also collaborates with neighboring businesses and local non-profits to attract new customers. Her approach has created a loyal customer base and continues to draw in new patrons, proving the value of her customer-centric and honest business philosophy.

A Selection of FIVE best questions about STORE, INVENTORY & LOCATION

01 Jan 2018  |  retailinginsight.com
The article is a compilation of five questions related to store management, inventory, and location, with answers provided by experts. The first question addresses the importance of rearranging merchandise in tourist-centric stores, emphasizing the need for freshness and the impact on sales. The second question deals with setting inventory-turn targets, suggesting a rate between 3.5 and 4 as ideal. The third question discusses a failed investment in a bath-care product line, offering strategies for recovery and emphasizing the importance of understanding customer preferences. The fourth question explores options for integrating online appointment-scheduling for classes and workshops, with a focus on website integration and payment processing. The final question provides advice on merchandising small point-of-purchase items in a way that is organized and attractive to customers. Each response is tailored to help retailers manage their stores more effectively and increase sales.

With over 5.6 million square feet of rooftop gardens and counting, Chicago could be on its way to being the greenest city in America.

Organizations offer breast cancer advocacy and support

27 Sep 2006  |  chicagohealthonline.com
The article discusses the importance of breast cancer advocacy and support, particularly in the Chicago area. Sophia Williams shares her personal experience with breast cancer and the lack of awareness about the disease among young people and within the Black community. Organizations like UChicago Medicine, UI Health, and Wellness House provide essential programs and support for cancer patients. The Cancer Wellness Center offers free services to those affected by cancer and has adapted to online platforms during the pandemic. Wellness House has expanded its reach through partnerships and online programs. Sisters Working It Out, led by CEO Beulah Brent, focuses on eliminating disparities in breast cancer outcomes, particularly among Black women, through education and a navigation program. The article emphasizes the need for better education and destigmatization of breast health conversations.
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