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Check FAQAbout Nigel
nigel bowen is a journalist based in Sydney, Australia.
Corporate Content
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Portfolio
The Importance of Building Strong Customer Relationships
The article discusses the importance of building strong customer relationships for businesses seeking repeat business. Watson, presumably a business expert, emphasizes the need for companies to understand and meet not just the explicit but also the emotional needs of their customers. This includes making customers feel valued, providing choices, and being easy to deal with. Mark Neil from ANZ Wealth highlights the significance of small gestures, like using social media to connect with customers, in enhancing customer experience. The article suggests that better customer relationships can lead to word-of-mouth advertising, which is highly effective. The piece is an edited version of a story from apexinsights and is written by freelance journalist Nigel Bowen.
Getting your digital ducks in a row
The article discusses the shift in consumer behavior in Australia towards online purchases, a trend that has been accelerated by the COVID-19 pandemic. Chavan, an expert in the field, notes that Australians are increasingly comfortable buying a wide range of items online, from houses to racehorses. The article highlights the importance for SMEs to pivot to online platforms to meet this demand. Michael Kava, director of Little Marketing, provides advice on improving online sales presence, emphasizing the need for a solid website, quality content, SEO, and good user experience. He also suggests considering e-commerce solutions like WordPress and Shopify. David Banger, a digital economy expert, stresses the importance of a dynamic online presence and clear communication of a business's unique selling proposition, using Xero as an example of successful online branding. The article also touches on the importance of choosing the right payment gateways and the implications for fulfillment.
Are You On Top of the Latest in Cyber Defence?
The article by Nigel Bowen focuses on the significant financial losses businesses worldwide have incurred due to cybercrime, estimated at US$6 trillion in 2021. It serves as a guide for business leaders, particularly those in senior management or board roles, on various aspects of cybersecurity. The article discusses the importance of understanding legal obligations, the rise of remote work-related cyber scams, strategies to combat supply chain cyberattacks, and the potential impact of climate change and geopolitical conflicts on cybersecurity. It also addresses the challenges of keeping IT teams up-to-date with threats, the average time it takes companies to detect and contain breaches, the essentials of outsourcing cybersecurity incident response, and the importance of staff vetting and training. Furthermore, the article touches on the future challenges of cybersecurity, including the need for tech talent, the risks posed by AI, and the implications of blockchain and 5G technologies. Lastly, it advises business leaders on maintaining awareness of emerging threats.
Naomi Osaka poses with daughter ahead of Australian Open comeback
The article discusses tennis star Naomi Osaka's return to the Australian Open following her break from the sport due to pregnancy and childbirth. Osaka shares her experiences and challenges of postpartum life, including the physical and emotional struggles she faced. She also reflects on the lessons motherhood has taught her and how it has impacted her perspective on tennis and life. The article highlights Osaka's journey of balancing her career with her new role as a mother as she prepares for her comeback in one of tennis's major tournaments.
WELCOME TO THE CLUB
The article is a welcome message to new members of the AnalogueTrash Supporters Club. It provides information on how to access exclusive and bonus content on the Supporters website by signing up with Bandcamp account details. New members are informed that they will receive automatic additions of AnalogueTrash's back catalogue and upcoming digital releases to their Bandcamp collection, along with a 15% discount on Bandcamp purchases. The message encourages new members to reach out via email for any inquiries or to simply say hello, and concludes with a thank you note for the support, signed by Ady and Mark.
Personal loan reviews, comparison, guides and articles
The article discusses the various methods available for borrowing money, highlighting the range of options from peer-to-peer lending, which is suggested as potentially a good option, to payday loans, which are advised against. It also mentions personal loan offers from banks and cautions readers to be wary to avoid feeling financially depleted. The article aims to guide readers through the borrowing process and ensure they make informed decisions to avoid unfavorable financial situations.
Malicious insiders: How to protect your business
The article discusses the increased risk of insider threats to cyber security in the context of the widespread adoption of remote work due to the pandemic. Daniel Weis from Nexon highlights that a significant portion of data breaches are caused by insiders, a risk exacerbated by remote access to sensitive data. Charles White of Fornetix echoes the sentiment, noting behavioral changes when employees work from home. The article also touches on the challenges of identifying potential malicious insiders, pointing out that both underperformers and overachievers can pose risks. The Australian Cyber Security Centre suggests that well-treated staff are less likely to harm an organization. Professor Matthew Warren from RMIT emphasizes the limitations of perimeter defense in cyber security, advocating for measures that also address internal threats.
What you need to know about IFRS S1 and S2
The article provides an in-depth analysis of the new sustainability disclosure standards, IFRS S1 and S2, which have been developed by the International Financial Reporting Standards Foundation (IFRS Foundation). These standards aim to create a global baseline for sustainability reporting, with IFRS S1 focusing on general sustainability-related disclosures and IFRS S2 dealing specifically with climate-related disclosures. The article discusses the implications of these standards for companies and investors, highlighting the increased demand for transparency in sustainability practices. It also touches on the potential challenges and benefits of implementing these standards, such as the harmonization of reporting practices and the facilitation of comparability across companies and industries.
The need for cultural change
The article discusses the importance of cultural change within industries that are experiencing significant shifts due to regulatory changes. Fudge emphasizes that new rules require new behaviors, incentives, and possibly a new sense of identity for industry professionals. Moreton argues that regulatory changes should lead to an evolution in industry culture and stresses the importance of public trust for financial advisers. The article also highlights the multiple benefits of a positive workplace culture, including increased happiness, productivity, and success for both staff and employers. Leadership is identified as a key driver of positivity, with leaders needing to listen to stakeholders and motivate their teams, especially during challenging times. Both Fudge and Moreton suggest that firms that prioritize integrity and accountability will thrive in the new environment.
Cryptocurrencies: Fad or Future?
The article discusses the resilience of cryptocurrencies despite regulatory fears, focusing on Bitcoin's dominance and its limitations due to technological primitiveness and its already high valuation. Ethereum's Ether is highlighted as a potential challenger to Bitcoin, with its unique ability to host applications on its blockchain. Stablecoins like Tether and USD Coin are mentioned as practical for financial transactions due to their stability and efficiency. Meme coins are also discussed, with Dogecoin's significant price spike noted as an example of the influence of celebrity endorsements on cryptocurrency values. The article suggests that while some cryptocurrencies may be here to stay, their future is uncertain and subject to market volatility and regulatory decisions.
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